Yep Folks- He caught us.  Jonathan  Dalton, a realtor from northwest Phoenix has an article on his new blog entitled "Popping the Bubble."  In this blog Jonathan exposes the "bubble myth" and how this myth is perpetrated by those with a "personal agenda." John and I and the rest of the Bubbleheads made it up because… what was our reason again John?

Here’s an excerpt for those seeking enlightenment- and hat tip to D.C. Housing Bubble Blues for this find:

The bubble is a myth. It is a myth fueled by people either with only the slightest understanding of the underpinnings of the real estate market, those who for whatever reason wanted to buy before the run-up and didn’t, and kept alive by a national media reporting facts and figures without the slightest desire (or ability) to provide perspective to the statistics.

Some have discussed the progenitors of the real estate bubble has civic-minded citizens looking out for their fellow man. While noble, this broad brush ignores the truth behind the so-called bubble …

Bubble myths are fueled by individuals’ private agendas. Much like the woebegone criminals that appeared on the Electric Company in our youth (the guy smashing tomato sauce cans because his frog was canned as a child was my favorite), many who espouse the existence of a real-estate bubble harbor agendas that are relevant primarily to themselves but pass them off as a public good.

Maybe they bought in the midst of the hysteria. Maybe they wanted to buy but lost in a bidding war on a property. Or maybe they couldn’t gather the courage to actually purchase, believing as always the market would come down even before it ran up, and now not even a drop in prices will allow them to enter the market. Or perhaps these folks are looking for the 15 minutes of Warholian fame to which everyone believes they are entitled. Blogging, like calling into talk radio, turns anyone with a keyboard (or phone) into an authority on the subject.

Bubble myths are fueled by false hope. Many choose to believe the bubble hype rather than face the reality of markets where prices, even if they have declined, are not declining at a rate anywhere close to the increase. Yet some will read the blogs and listen to the news and fully believe that if only they wait a little longer, the home they want will fall 30% in value within months and land in their lap.

Of course, the major problem with such a notion and with the entire bubble concept is real estate is not the stock market. Stocks can and do drop to zero. Entire investments - every last cent - can be lost (and more, for those engaging in truly speculative plays.) Not so real estate. There is intrinsic value in land. Always has been. Always will be. To deny that fact is to base theory purely on mythology. Land may not always appreciate. Land may not always be located in areas where people want to purchase it (ask my sister in Houston, for example.) But land will always have an intrinsic value.

Bubble myths are fueled by a media machine with little idea what they report. As I’ve said many times, having been a reporter for a living, the vast majority of reporters are knowledgeable in many areas and expert in none. The job doesn’t require expertise and, frankly, when you are on a tight deadline it’s not necessary to know every nuance of the topics you are covering. You need to know enough to write a story that presumably will inform the public. You need to know enough to make sure what you’re reporting is truthful. And that will suffice.

But as Jeff Brown has pointed out in the past, truth doesn’t necessarily make a story accurate.

You are right about your last point Jonathan, if not about much else.  True statements may not make a story accurate- but they do a better job than false ones. It’s too bad that so many people in your industry don’t understand that- it reflects badly on everyone else. Most folks don’t read the bubble blogs- they read the stuff written by "professionals" and reported in the media.  When buyers see industry people denying obvious trends, they get nervous and move to the sidelines.  There are opportunities in any market, but people want a clear picture of the situation. The real estate industry and it’s spokespeople have been their own worst enemies.  Heck, with guys like Lereah doing such a great job of shooting themselves in the foot- bubble bloggers may not be needed at all.

What shall we do John, now that this treatise has put the Bubble to rest?  Big Foot or the Loch Ness monster?