New home sales are slow and homebuilder confidence is down, but Toll Brothers has found a way to keep its model homes busy– they are being used as a backdrop for a movie scheduled to come out next year, “The Brass Teapot”.
PRLog (Press Release) – Aug 15, 2011 – Horsham, PA, (August, 2011) —Toll Brothers, Inc., the nation’s leading builder of luxury homes, is honored to have been selected by Atlantic Pictures as a location for their movie. The Brass Teapot is shooting at the spectacular Harding Country Manor model home in Toll Brothers at Four Corners this week and will be shooting at other Toll Brothers communities in Hopewell Junction next week.
There’s no word as to how much compensation Toll Brothers is receiving, or if they are settling for the PR.
Toll Brothers has a conference call next week. I wonder if this will be included in their community “traffic”?